This year, Snapchat turns five years old. If the platform was a person, it would be the age of a kindergartner – a time of serious change and maturation in any child’s life. And in fact, Snapchat is getting ready for some big changes. Earlier this month, Snapchat announced it is working on an API that will allow it to significantly increase the amount of e-commerce opportunities it makes available to retailers.
An API, or application...Continue Reading
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